In the current climate, telemarketing is another great option to better your business going forward. Regardless of whether your target market are heading out and about or staying at home, this is the ideal solution to ensure that you are continually growing your customer base. Telemarketing enables relationships to be built with anyone, from anywhere, with the capacity to directly target 150+ decision makers a day. A phone conversation can allow your business to showcase its personality with warmth and friendliness, while inviting any potential clients to share a real conversation with a real person. Given the period of isolation that we have all recently experienced, a friendly and open conversation is perhaps more greatly appreciated than ever. Get to know your potential clients, generating feedback on your product or service to help you be the best you can be. Start reaching out to your audience and results will follow.
Now is also the ideal time to work on your social media channels. With more people spending time at home, whether on furlough or embracing new ways of working outside of the office, make the most of their online time and up your game across social media. Ensure you’re updating your profiles and adding content regularly to generate interest and interaction. Maybe even consider investing financially into sponsored posts, to ensure that your name and your business is reaching as many potential clients as possible. Like telemarketing, sponsored posts can be used to drive awareness, showcasing your services to a huge audience. As less people are venturing far beyond their homes at present, investing money into social media can be very beneficial, reaching your target market seamlessly, all within the comfort of their own homes.
To wrap things up, we hope that this post has given you some ideas on how to grow your business in the ‘new normal’ and make the most of the ‘Bounce Back’ opportunity.
If you think telemarketing in particular could work for you, please get in touch with us at Your Lead Machine on 02382355441.
In the meantime, please look after yourselves and stay safe!